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Principles of a sales pitch to a commercial property tenant

When renting commercial property to a tenant, there are some good principles to follow in the premises sales pitch and in the lease negotiation process. These principles apply to both offices and industrial premises.

For starters, remember that inspection and pitch are all about the tenant and the premises; It has nothing to do with you. You are only the facilitator of the deal. All comments and questions should focus on the tenant and their needs.

Kill your ideas for more commissions and close another deal right away. Start focusing on the tenant and the benefits they can get from the property. You must know the property and location better than the tenant in order to do anything with that knowledge.

Here are some ideas to present for inspection and negotiations:

  1. How would the tenant and the business operate from the new location?
  2. What Will Ownership And Tenant Lease Do In Your Business?
  3. How will productivity affect costs and time?
  4. What will staff do with more space and fresh new facilities?
  5. How can equipment design improve your business function for company staff and departments?
  6. What are the possibilities of expanding the premises to contiguous leases?
  7. Will the facilities improve customer access and serviceability?
  8. Proximity to other businesses on the premises can be beneficial
  9. What image and prestige will the new premises give to the tenants and their business?
  10. Transportation facilities and car parking can offer better business functionality for the tenant.
  11. Will the new facilities help with storage, access to raw materials, or ports?

All these points will help the tenant to see and see the advantages of the new property. When you add your local knowledge to the inspection and discussion process, the tenant will give you more ideas to dig deeper.

Another strategic factor to use in the tenant filing process is the best way to inspect the property. When the property was first listed for sale, you should have agreed with the landlord on the best way to get tenants to and around the property. This helps you factor in interest and closing when necessary.

The leasehold sales pitch and inspection process is really easy if you think about it from the tenant’s perspective. Put yourself in their place, talk about the place from their angle; Negotiating the lease will be much easier.

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