Struggling to create a digital product? You do not have to do it. Creating a high-quality information product is not that difficult to do.

Let’s go over the steps for creating the product and creating it.

1. Find a niche.

You can find a niche that you are interested in or that you already have a skill in. Then answer the question, “Are people spending money in this niche?”

Look to see if there are products for sale in this niche. Are there books on Amazon, Dummies, magazines? Is coaching available? If so, people are willing to spend money in this niche.

You’ll still have to do your research to find a solid product idea that people actually buy.

2. Find an urgent problem to solve.

You can’t create a product and expect people to buy it. You should look for a problem that people in your niche have. And they must be willing to pay for the solution.

Now there are some pressing problems that people have but are not willing to pay for the solution. For example: how to unclog a toilet is an urgent problem. But most people won’t buy a video course or e-book on the subject. They need the answer now and they will go online and get your information for free.

You can find problems that people are desperate to solve by going to forums. You should also buy some of the courses and books in your niche. Then go through them and find out what’s missing, what’s been forgotten, and what you can teach.

3. Find the solution to the problem.

You are solving a problem here. A problem, a solution. You need to become an expert in your field. Research the solution.

Now if you are not an expert, don’t let that stop you. You just have to know more than the people you are selling the product to. You can be intermediate and sell to beginners.

You don’t have to know everything, but the more you know, the easier it will be to create a future product and products.

4. Write it down.

Determine how you are going to package your product. Will you do an eBook, a video course or an audio course?

Here is a formula to create an outline for your digital product.

From the books and courses you bought and studied, write down the important points. Use at least 5 to 10 as your main topics. Now write 5-10 subtopics for each main point. (Don’t panic here, remember you’ve studied books and courses on this very topic.) Now add some bullets for each subtopic.

Write a paragraph about each of the points and subtopics.

If you don’t want to write, the easiest way to get a digital product is to record audio. Use the outline you just created to talk about your topic for 20 minutes and then sell the audio recording.

To get over the pitfall of getting started, you can start with PLR (private label rights). Then rewrite it in your own words. And of course you can always outsource it.

5. Repeat the process.

When you create your second digital product, you can offer it as an “upsell” for your first product. Believe it or not, after the first one, it becomes easier and easier to create products.

Now take your eBook and turn it into a video course. You can charge more money for a video course.

That is all. You have finished your first digital product.

Many people think of all the excuses why they can’t create their own products. You have no excuses. You have the formula.