These days, the use of mobile phones has become a necessity and a common staple in our lives. With the growing popularity among consumers, people use mobile phones for various purposes apart from communication. Mobile phones are used as a source of information, various entertainment opportunities and also for socializing purposes. The new range of Android-based phones has started a hot trend among consumers that has expanded usage far beyond normal mobile internet access.

These android apps are used for task organization and other purposes including mobile marketing. With a variety of useful advertising apps, Android mobile advertising apps encourage users to click and learn more about the product or service. Today, Android is a leader in the mobile advertising industry, helping thousands of marketers reach numerous potential customers through Android ad campaigns.

Recently, the Android mobile phone platform has become a popular mobile phone advertising operating system all over the world. Based on a free and open source software system, Android ad campaigns can be easily deployed on various mobile devices on a variety of networks connecting numerous users. Although the Android platform is still considered to be in its infancy, its worldwide success ushered in a new era for its growth and encouraged marketers to use these apps to advertise on different handheld devices.

Fortunately, mobile phone advertising has been endorsed by different SEO marketing leaders, including Google. Recently, based on consumer feedback and opinions, certain reports claim that it is a feasible and quick way to advertise on Android through website ads in mobile format. These specially designed ads are particularly for mobile browsers and work just like banner ads on a desktop browser.

In 2009, Google introduced new Android advertising features in the mobile marketing industry. One of those interesting features is the materialization of in-app advertisements that participate in the mobile marketing method. The specially designed applications are exclusive to mobile devices and provide all kinds of information and entertainment to Android OS users while advertising the products.

In addition to simple Android-based ads, there are also various types of multi-panel banners. These banners can animate various ads along with full screen expandable ads and include some video files for advertising. Android advertising offers a number of feasible options for users. Therefore, it is easy for users to choose any of the advertising options for their business to be successfully advertised among customers.